We discuss your company, its goals, the images we want to create, and determine the project’s scope, style, and general budget.
Write
Every film needs a script! Starting with a rough outline, we’ll work our way up to a detailed blueprint that includes the text seen on screen, the words spoken by our voice artist, and a written description of the visuals.
Style Frames
We create a collection of still images to represent the look and feel of the key visual moments, allowing us to quickly iterate through styles until everyone is in agreement.
Audio
A voice artist is chosen to record the narration, and music that fits the tone of your brand is selected.
Animate
With our foundation set, the nuts and bolts of the video are built. Usually the longest stage in the process, we’ll want to schedule ample time.
Review
After each day’s work I’ll send a report, allowing your team to review the new content and make comments or critiques as necessary.
Render
Once the draft animation has been finalized, its converted into a sequence of high quality images. With a lot of computer processing time needed, this stage is not one to rush.
Finalize
With the renders complete, the final layer of polish can be applied: color correction, text overlays, phone & laptop screen contents, glows, lens flares – they’re the icing on the cake.